September 18, 2024
Spotlight is HubSpot's product showcase that brings together our latest innovations from across the customer platform. We launch it twice a year, in the Spring and in the Fall at INBOUND, our industry event that welcomes over 12,000 attendees to Boston.
In the Fall 2024 Spotlight, we're announcing Breeze, HubSpot's new AI embedded across the customer platform, Breeze Intelligence, our new data enrichment and buyer intent solution; and new updates and enhancements to Marketing Hub and Content Hub, the combination that marketers need to succeed today. Plus, over 200 other updates that have been made to the customer platform.
Fall 2024 Spotlight @ INBOUND 2024
Read the Fall 24 Spotlight press release, and accompanying deep dives for each major product launch.
Read our deep dive post on Breeze Intelligence, HubSpot's new data enrichment and buyer intent solution
Read our deep dive post on the new and updated features to HubSpot's winning combination for marketers
INBOUND 2024
Yamini Rangan, HubSpot CEO delivers her opening keynote at INBOUND 2024.
Andy Pitre delivers his keynote address at INBOUND 2024, announcing HubSpot's latest product innovations.
Dharmesh Shah, Co-Founder and CTO of HubSpot, delivers his opening keynote address at INBOUND 2024, diving into the future of AI Agents, and the launch of agent.ai.
Dr. Marcus Collins, professor of marketing at the Ross School of Business, in conversation with Deadpool star, entrepreneur behind the production company Maximum Effort and MNTN, and co-owner Wrexham Football Club, Ryan Reynolds.
Million Dollar Pitch Winner is Ka Ling Wu, co-founder of Upsolve AI.
Breeze is HubSpot’s AI that powers the entire customer platform. Breeze is a complete AI solution for GTM teams that’s easy to use, fast to deliver results, and unified with their customer data.
Andy Pitre, EVP of Product at HubSpot, introduces Breeze, HubSpot's new AI embedded across the platform
Dylan Sellberg, Director of Product, Breeze, introduces Breeze Copilot, HubSpot's new AI companion
Leeyman Yousuf, Product Manager, Breeze, introduces Content Agent and Social Media Agent, two AI agents for marketers
Christine Cho, Senior Product Manager, Breeze, introduces Prospecting Agent for sales teams
Vijay Vadlamani, Group Product Manager, Breeze, introduces Customer Agent for service teams
Breeze Intelligence gives businesses the most complete customer picture yet to power their growth. For GTM teams, that means more accurate audience segmentation, better targeting and personalization, stronger leads and a healthier pipeline, and, most importantly, better growth.
Karen Ng, SVP or Product at HubSpot, introduces Breeze Intelligence, HubSpot's new data enrichment and buyer intent solution
Adam Webster, Senior Product Manager, Breeze Intelligence, introduces data enrichment
Alex Smith, Senior Product Designer, Breeze Intelligence, introduces buyer intent
Matt Sornson, VP of Product, Breeze Intelligence, introduces form shortening
Our latest updates to Marketing Hub and Content Hub will help transform how marketers attract audiences, generate leads, convert customers, and measure impact.
Nicholas Holland, VP Product at HubSpot, introduces new and enhanced features for Marketing Hub and Content Hub
Will DeKrey, Director of Product, Marketing Hub, introduces lead scoring and messaging insights
Jocelyn Perron, Senior Director of UX, Marketing Hub and Content Hub, introduces AI case studies
Katie Magee, Design Manager, Marketing Hub, introduces Content Remix for video
Commentary from HubSpot leadership and customers about the latest
product updates from HubSpot's Fall 2024 Spotlight @ INBOUND
At HubSpot, we work with scaling companies from all over the world, and they all have three things in common: they value tools that are easy, fast, and unified. Without these three ingredients, growth is harder to achieve. That’s why everything we build at HubSpot is easy, fast, and unified, including the over 200 updates from this year’s Fall 2024 Spotlight.
Until now, we haven’t seen a complete AI solution for businesses. There are consumer AI solutions that are super accessible and give results in seconds, but they aren't connected to your business or your data. On the other hand, enterprise AI solutions claim to be powered by unified data, but they’re hard to implement, have steep learning curves, and are slow to deliver results. With Breeze, businesses finally get it all. AI that’s agile, intuitive, and embedded, not just with popular LLMs, but your customer data.
Businesses today are using too many data tools and providers in an attempt to get a unified view of their customers. This leaves them with a tangled mess of data and a bloated vendor budget. With Breeze Intelligence, we’ve built data enrichment and buyer intent directly into the HubSpot Smart CRM, giving go-to-market teams data they can depend on.
Marketers need a new playbook, built on ease, speed, and unification. At HubSpot, we’ve always helped marketers; it’s in our DNA. Now we’re doing it again at a time when they need us most. The updates we’ve made to Marketing Hub and Content Hub give marketers what they need to build their audiences, create multichannel content, launch campaigns, and measure it all.
HubSpot’s AI tools have directly resulted in a 25% increase in new prospect engagement with our brand. Not only that, but our sales reps are getting 60% more SQLs from our marketing team that convert into potential pipeline. The effect this is going to have on our continued growth will be huge.
We’re excited about the potential that Breeze Intelligence will bring to Bitly, especially in helping us make smarter decisions around how we identify good-fit, high intent customers and deliver personalized outreach for revenue driving activities. We already knew we needed a tool to help us understand the intent of our visitors and were thrilled to see HubSpot invest here so we can work within our already existing tech stack.
Marketing Hub and Content Hub have helped us deliver better user experiences for the Morehouse Community. With the integrated AI tools, we easily migrated our 900-page website and completely transformed how we manage content, capture data, and personalize communications. The intuitive interface also means we get more done, faster.
CEO
Yamini Rangan is Chief Executive Officer at HubSpot. Prior to becoming CEO, Yamini served as HubSpot's first-ever Chief Customer Officer, overseeing the marketing, sales, and services teams.
A …
Co-Founder & CTO
Dharmesh Shah is co-founder and CTO of HubSpot. Prior to founding HubSpot in 2006, Dharmesh was founder and CEO of Pyramid Digital Solutions, which was acquired by SunGard Data Systems in 2005.
In …
Executive Vice President, Product
Andy Pitre is the Executive Vice President of Product at HubSpot, where he is responsible for leading product strategy and building tools that help millions of organizations grow better.
Joining …
VP Product and GM of Breeze Intelligence
Matt Sornson is VP or Product and GM of Breeze Intelligence at HubSpot. Joining through the Clearbit acquisition, where he was founder and CEO.
SVP Product and Partnerships
VP, Product, GM of Marketing Hub
Nicholas is VP of Product and GM of Marketing Hub at HubSpot. Prior to joining HubSpot in 2015, Nicholas was a serial entrepreneur with ventures and exits ranging from a 40-person boutique …
Spotlight is HubSpot's biannual product showcase.
Twice a year, we'll bring together our latest innovations into single, dynamic web experience.
Spotlight will occur in the Spring (April/May) and in the Fall (timed with INBOUND, HubSpot's industry conference).
For a complete list of what's launching at Fall 2024 Spotlight, read our press release.
HubSpot builds and ships hundreds of products every year. Spotlight gives customers a dynamic, comprehensive view of our latest innovations to help them understand the value of the customer platform.
HubSpot is the customer platform that helps businesses connect and grow better. HubSpot delivers seamless connection for customer-facing teams with a unified platform that includes AI-powered engagement hubs, a Smart CRM, and a connected ecosystem with over 1,500 App Marketplace integrations, a community network, and educational content. Learn more at www.hubspot.com.
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